How does one design an appropriate visual identity for a building? We chose to answer this question through the building’s striking architecture itself: Apart from its use of aesthetically pleasing and enduring materials like bronze, oak and sandstone the Bornhold Haus at Hamburg’s Neuer Wall impresses with its straight-lined and rigorous architecture, from which the signet for the design was taken – and established as a striking element for the entire corporate design. #design #branding #ux #ui #hamburg #neuerwall #architecture #bornhold #artdirection #print thanks to @plusknauss 😘

How does one design…
#architecture #artdirection #bornhold #branding #design #hamburg #neuerwall #print #ui #ux
12. September 2018
via Instagram